Yahoo!
Role
Sr. Product Designer
Product
The Yahoo! app is the one place to check your email, read and share the news with your friends, and view the latest world news photo and video galleries. Choose from a familiar and popular list of Yahoo! sections such as News, Finance, Sports, Politics, Entertainment, or search for your own subject of interest.
The app is available in their respective local regions, which includes Latin America, North America, Asia and Australia achieving million + downloads within the first 3 months on the App Store. It is also seeing a gradual improvement on its rating from 2.5 to 3.5 star rating.
Product GOALS
This product aims to provide all the great features of Yahoo! desktop for current and new Yahoo! users, covering areas like finance, sports, news, and entertainment.
ROLE + RESPONSIBILITIES
I am responsible for designing ideas, creating wireframes and user flows, visual design, app art assets, usability testing, and making promotional materials for the Apple App Store, web publishers, and Yahoo!’s major product launch event.
Product Availability
The Yahoo! app was launched in 4 countries, North America, Taiwan, Australia and Hong Kong.
I created the Yahoo! icon for the app, and with the Yahoo! brand team’s blessing, it sits nicely on the app store. :)